Project overview
Summit Vans, a leading van leasing and sales company offering a wide selection of commercial vehicles and cars, partnered with us to enhance their digital presence and social media engagement. Our comprehensive involvement included social media management, photography, videography, and a complete Instagram and social media revamp. Prior to our collaboration, Summit Vans experienced poor reach and engagement on their social platforms. Since taking over, we have significantly improved their social media performance, converting incoming messages into leads and showcasing their sponsorship of Hull FC through captivating visual content.
The Brief
Summit Vans sought our expertise to revamp their social media presence and enhance their digital engagement. The client needed a comprehensive strategy that included managing their Instagram, Facebook, and LinkedIn accounts, creating high-quality visual content, and increasing their overall reach and engagement. Additionally, they wanted to leverage their sponsorship of Hull FC to boost brand visibility. Our challenge was to transform their social media channels, convert interactions into leads, and consistently showcase their corporate events through professional photography and videography.
Our Approach
To meet Summit Vans’ objectives, we implemented a comprehensive strategy that encompassed social media management, content creation, and engagement optimization. Our approach was designed to transform their social media presence and significantly improve reach and engagement.
Social Media Management: We took over the management of Summit Vans’ Instagram, Facebook, and LinkedIn accounts. By posting regular, high-quality content, we ensured consistent engagement with their audience and increased their social media reach.
Content Creation: Our team conducted bi-monthly visits to create fresh and engaging content. Through professional photography and videography, we captured the essence of Summit Vans’ offerings and corporate events, including their sponsorship of Hull FC.
Social Media Revamp: We revamped their Instagram and other social media profiles to align with current trends and best practices, ensuring a cohesive and appealing brand image across all platforms.
Lead Conversion: We actively monitored and responded to messages and comments on social media, converting interactions into valuable leads for Summit Vans.
Showcasing Sponsorships: We highlighted Summit Vans’ sponsorship of Hull FC through dedicated posts, videos, and photos, enhancing their visibility and association with the sports community.
The Results
The comprehensive strategy we implemented for Summit Vans yielded remarkable results, significantly enhancing their social media presence and engagement. Our efforts not only improved their digital reach but also translated into tangible business outcomes.